One-page websites for tradespeople

A proper website for your trade, sorted in ten days.

Your phone is ringing because of word of mouth. That's great. But the jobs you're not winning are the ones going to the sparky, plumber or joiner whose website turned up on Google first. A hand-coded site that loads fast, works perfectly on a phone, and actually gets you enquiries. Three ways to pay, from £495. No agency prices.

Hand-coded, not drag-and-drop Emails configured properly CPD, SVA & ICO registered
Relying on word of mouth and hoping it keeps coming
Quotes landing in spam folders and never getting a reply
A Facebook page doing the job of a website

This is what your website could look like

A live example of a trade website. Clean mobile layout, click-to-call buttons, working quote form, testimonials, the lot. Six sections on a single page, scroll to see everything.

virtuallyrory.co.uk/websites/electrician
Example trade website on desktop showing services, reviews and click-to-call layout
Example trade website on mobile with click-to-call button and service listings

Live example: virtuallyrory.co.uk/websites/electrician

Numbers, not marketing claims

Anyone can say their websites are fast and well-built. These are the actual scores for my own site from Google's PageSpeed Insights tool. Test it yourself.

virtuallyrory.co.uk · Desktop

99
Performance
95
Accessibility
100
Best Practices
100
SEO

£49/month forever, or £495 once?

There are services doing trade websites at £49/month with "cancel anytime". On the surface it looks cheaper. Read the small print and do the maths, and it's a very different story.

Their £49/m, cancel anytime

Cheaper per month. You never stop paying.

  • £49/month forever. Stop paying and lose the website
  • You rent access, you don't own the site
  • Want ownership? £995 one-off buy-out on top
  • "Cancel anytime" with 30 days notice, not instant
  • Same base template as hundreds of other trade sites
  • Upsells into £330/month SEO packages once you're in
My £495 one-off

£495 once. Yours forever.

  • One payment of £495. That's it
  • You own the files outright from day one
  • Host it wherever you like, move it whenever you want
  • Every line hand-coded in a text editor, not dragged and dropped
  • SPF, DKIM, DMARC and MX configured properly at launch
  • Accredited and properly insured (CPD, SVA, ICO, PI and cyber)

The maths, over time

Their £49/m
My £495 once
Their buy-out
Total paid after 1 year
£588
£495
£995
Total paid after 3 years
£1,764
£495
£995
Total paid after 5 years
£2,940
£495
£995
Do you own the site?
No
Yes
Yes

What you actually get

The same site, the same quality, whichever way you choose to pay. Built properly, configured properly, tested before it goes anywhere near live.

The website

  • One-page site, hand-coded from scratch
  • Sections: home, services, areas covered, reviews, contact, about
  • Cookie and privacy policy pop-up modals
  • Click-to-call buttons for mobile visitors
  • Working quote form with spam protection
  • Built-in feedback form so clients can leave reviews
  • Local SEO set up for the areas you cover

The technical side

  • Mobile-first, works perfectly on every phone
  • Every line hand-coded in a text editor. No bloat, fast loading
  • SSL configured, HTTPS from day one
  • Built to work cleanly with any sensible host
  • Page titles, meta descriptions and sitemap for Google
  • One round of changes included
  • Documented handover so you know what's what

Domain DNS, email mailboxes and email authentication (SPF, DKIM, DMARC) are included on Build & Host and Pay Monthly. On Build Only you'll host and configure these yourself, or I can do it as ad-hoc work. Anything beyond the core scope (gallery page, booking system, per-service pages, per-area landing pages, custom integrations) is an additional feature, quoted separately.

Every site comes with a self-edit admin panel.

A clean, password-protected admin area where you can update the content on your site whenever you like. Change your services, update your prices, add a new area you're covering, tweak your about section, swap photos. No fiddling with code. No waiting on me for small changes.

Feedback and testimonials are handled separately via a public form that's built into every site as standard, so clients can leave reviews without you having to do anything.

Don't want to touch it? That's fine too. Drop me a message and I'll sort changes ad-hoc at my normal rate. The admin panel is there if you want it, ignored if you don't.

Included
Standard
on every plan

Three ways to pay. Same website.

Pay once and host it yourself, pay a bit more and let me host it for you, or spread it over 12 months. Same build, same quality, whichever you pick.

Build & Host

Same build, hosted with me. First year of hosting included.

£595

One-off · first year hosting included

  • Custom hand-coded website
  • Admin panel for self-editing content
  • Hosted on my setup, mailboxes on your domain
  • First year of hosting included
  • Hosting renews at £100/year after that
  • One round of changes included
Get started

Pay Monthly

Spread the cost over 12 months. Hosted with me the whole time.

£49.99 /month

11 payments of £49.99, £45.11 in month 12 · £595 total

  • Custom hand-coded website
  • Admin panel for self-editing content
  • Hosting and mailboxes included during the 12 months
  • After 12 months you own the files
  • Stay on hosting at £100/year or take the files and leave
  • One round of changes included
Get started

How it works

Straightforward, no messing about. From first chat to live site inside ten working days.

Quick chat

Phone, WhatsApp, email. Tell me what you do, where you work, which areas you cover. No jargon, no hard sell.

Content gathered

A simple list of what I need. Services, areas covered, a bit about you, any photos of your work or reviews. Doesn't need to be perfectly worded.

I build it

You get on with your jobs. I put the site together, configure the domain, set up the emails and test everything properly.

Live and sorted

You see it before it goes live. One round of reasonable changes. Then we push it live and you've got a proper website working for you 24/7.

What trade clients say

★★★★★
“Rory built me a brochure website, much cheaper than I thought. As an electrician, an online presence is needed in this day and age. Now when customers go to my website all leads are sent direct to my email.”
Jim, Stockport

Questions

It's a one-page website. Everything lives on a single scrolling page, broken into six sections: home, services, areas covered, reviews, contact, and about. Cookie and privacy policies are pop-up modals that open in place, so everything stays on one page. For a trade business, this is genuinely the right format. People searching for an electrician or plumber don't want to click around five pages to find what you do and where you work. They want it all in one place, easy to scan, with a click-to-call button handy. Single-page sites load faster, rank well on Google, and look properly modern. If you later decide you need more (per-service pages, per-area landing pages, a gallery, booking integration), those are additional features I can add for you, quoted separately based on what you need.

They're fine for getting online quickly, but they come with trade-offs. Template-based sites tend to look the same after a while because they're built on shared foundations. With the £49/month services specifically, you're renting access rather than owning the site, so stop paying and you lose it. Want to own it outright? Most of them want a £995 buy-out on top. A custom build means yours stands out, loads faster, ranks better on Google, the copy sounds like you rather than a template, and once it's paid for it genuinely belongs to you. When you're selling trust and reliability to homeowners and businesses, your website needs to reflect that.

It's included as standard on every site I build. A simple, password-protected dashboard on your own domain. Log in, pick the section you want to update, make the change, save it. You can edit the text on your pages, update your services, change your prices, add a new area you're covering, swap photos and so on. It's nothing like the WordPress admin chaos, it only shows you the bits that are safe to edit so you can't accidentally break anything. Testimonials aren't added through the admin panel, they come in automatically via the feedback form that's built into every site. If you want a look at what it's like, ask and I'll show you a demo when we chat.

Not at all. If you'd rather not touch it, just drop me a message when you need a change and I'll sort it ad-hoc at my normal hourly rate. The admin panel is there for trades who like the idea of logging in during a quiet hour to update something themselves. It's just as valid to never log in.

Every site I build includes a feedback form as standard, which is separate from the admin panel. Clients fill it in on your site and their review appears on your testimonials section automatically. You get a notification so you know it's landed, but you never have to copy-paste a review into your site again.

Comes down to two things. One, do you already have hosting, or do you want me to handle that? Two, do you want to pay once or spread the cost? If you've already got hosting somewhere (or you're confident sorting your own), go with Build Only at £495. If you'd rather have it all handled end to end, Build & Host at £595 gives you the first year included, then renews at £100/year. If you'd rather spread the cost, Pay Monthly lets you do that at £49.99 a month, with a smaller final payment in month 12 to bring the total to £595. I'll tell you straight which makes most sense when we have a quick chat.

12 months. That's £49.99 a month for 11 months, then £45.11 in month 12 to square it off at £595 (the same as Build & Host). Covers the build and includes hosting throughout. After the 12th payment the build is paid for and you own the files. You can take them and leave, or keep the site live on my hosting at £100/year. 30 days notice either way.

Yes. You register and own the domain yourself, in your name. That keeps things clean. The domain belongs to you from day one, whatever happens with the website. Domain registration is usually around £10-15 a year depending on the extension. If you haven't got a domain yet I'll help you pick one and point you to a decent registrar.

On Build & Host and Pay Monthly, professional email addresses on your own domain are included. Proper ones that look like you@yourbusiness.co.uk, with SPF, DKIM, DMARC and MX configured cleanly at launch. On Build Only you'll sort mailboxes through your own host or Google Workspace, and configure the email authentication yourself (or I can do it as ad-hoc work if you'd rather). Either way the site itself is built to work with whatever email setup you end up with.

Two options. Do it yourself through the admin panel (the easiest route for small things). Or message me and I'll sort it ad-hoc at my normal hourly rate. If it's a bigger piece of work like a full redesign, a whole new section, or per-service or per-area pages, I'll quote that separately. A custom PHP site doesn't need a care plan, it just sits there doing its job, so there's no monthly retainer to worry about.

On Build Only you already own the files. Nothing to leave. On Build & Host, when hosting renewal comes round you can either renew at £100/year, or take the files and move elsewhere. On Pay Monthly, after the 12th payment you own the files, and you can either stay on hosting at £100/year or take them and go. Your domain is yours throughout, so that moves with you automatically. No drama, no hostage-taking.

Two reasons, really. First, I'm one person working from home, not an agency with an office and a team of account managers. No marketing department to pay for. Second, a trade website is genuinely only a few thousand lines of hand-written code. Once you know what you're doing, that's not a huge amount of work. Agencies price based on what the market will bear. I price based on what it actually takes. You're paying for the website, not the padding.

Yes. This page talks about trades because they're a big part of who I help, but the same offer works for any sole trader or small business. Cleaners, mobile mechanics, dog groomers, photographers, whoever. If you need a proper website and don't want to think about it, get in touch.

Other services you might want

Ready to stop missing jobs because of your website?

Quick chat, no pressure, no sales pitch. Tell me about your business and I'll walk you through what happens next.